Author Information
Kaye Z. Marks
Member since 15th January 2008
Kaye Z. Marks is an avid writer and follower of the development in the printing industry.
Displaying 1 to 15 (of 211 articles)
22nd November 2008
In some regards for marketing repetition is a powerful tool. The more a person hears or sees something the more likely they are to take it to heart and to remember it down the line. This is used by many marketers to get their message across, and that’s ...
Views: 0
20th November 2008
Any worthwhile company is going to know that they need to do a lot of research if they want to stay around for long. When it comes to the products you make, improving the products that you currently have, the commercial printing you focus on with your adv...
Views: 0
18th November 2008
Experience is just as much a commodity as any other item you might sell. Each time someone hires you out to perform a service for you what they’re really hiring is your expertise in your field.
Now, I’ve seen several different people who have made ...
Views: 0
18th November 2008
When was the last time you completely stepped back to take a look at your marketing and judge just how successful it is.
The things that I’ve noticed is that for many different companies once they get into their marketing routine they stop really pay...
Views: 0
13th November 2008
Small business owners can have a hard time finding the right ways to market their product or service. There are plenty of right ways to do things, and plenty of wrong ways. Here is a brief overview of some of the mistakes to avoid when marketing your smal...
Views: 0
13th November 2008
Even if you don’t know much of anything about video games I’m guessing you’ve probably at least heard in passing the name World of Warcaft. The level of success this game has managed to achieve is something that has drawn a lot of attention of the ...
Views: 0
11th November 2008
Every business started for a reason and every business did so because they felt they could offer people something that no other company was able to. When a company first starts out they’re more likely to keep that idea close to them. Everything they do ...
Views: 0
11th November 2008
I’d say that the greatest problems many people have who start to use direct mailing for the first time is that they don’t really understand what they need to do to properly manage their mailing lists.
Knowing what you do when you print postcards al...
Views: 0
10th November 2008
A presentation folder is a little self explanatory, but given how few people I see making good use of them, I have to imagine that many just don’t realize what they are, or how significant they are.
This is a folder meant to specifically hold present...
Views: 0
10th November 2008
I currently have an account with Netflixs. Not long ago they sent me a card telling me that for every person I help sign up, they’ll give me a month for free.
This is by no means a particularly new strategy for getting people to help out your busines...
Views: 0
05th November 2008
A very important and effective form of marketing is the in-store marketing. This extends to everything within your store that will encourage people to buy something. Whether this is using color printing to put up some banners directly advertising a produc...
Views: 0
05th November 2008
It happens every summer and it’ll keep happening: when school gets out, teenagers start to look for jobs to earn some extra money.
What kind of job they decide to get will vary depending on the person, but often you’ll find that enterprising indivi...
Views: 0
04th November 2008
The temptation is always there to get into as many parts of the marketplace as you can. All that business is out there waiting for you to snap it up if you make sure your company performs as many functions as possible.
There is a certain amount of trut...
Views: 0
04th November 2008
There’s the tendency to view marketing as something that is meant to get people into your store. This is why you send out all of your marketing material talking about great sales and new product launches: you want people to get into your store.
But o...
Views: 0
03rd November 2008
While this is going to be true for most advertising, I think those companies who decide to print posters should be particularly aware of it.
You need to stay focused on your message at all times.
A poster doesn’t give you a lot of space to work wi...
Views: 0
|
